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                                                            Welcome to this Course on Understanding Your Audience
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            YOUR COURSE WORKBOOK AND PROMPTS GUIDE
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            PDF VERSION OF WORKBOOK AND PROMPTS
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Introduce yourself - Course Scale Up Community
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                
                                                        
                                                            
                                                            Understanding Your Audience for Course Creators - Introduction
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Understanding Your Audience's Challenges
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Understanding Your Audience's Desires
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Understanding Your Audience's Objections
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            The Transformation You Offer
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Your Course Features and Benefits 
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                
                                                        
                                                            
                                                            Prompts to Use Now You Understand  Your Audience
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                
                                                        
                                                            
                                                            Your Best Next Step to go deeper ...
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Book 1-2-1 Coaching with Ian 
                                                        
                                                        
                                                            
                                                                
                                                                    
                                                                
                                                            
                                                            
                                                        
                                                    
                                                    
                                                    
                                                        
                                                            
                                                            Credits